He was calculating rations by hand and I told him I could help him do it faster. He didn’t believe me. So I created a rough feed program using an Excel spreadsheet. Our first testers took awhile to get used to it, and now say they don’t know what they’d do without it. It’s become more than just a feed program, managing all aspects of taking care of livestock. What it took our subscribing ranches an hour a day to do before CowboySmart now takes four minutes.
CowboySmart is management software for feeding and medicating cattle. CowboySmart is the brainchild of Lonnie Owens, a Kansas businessman and serial entrepreneur. As the story goes, Owens created the first generation of what is now the CowboySmart feed program because a friend, a ranch manager, complained about how long it took to create his feed sheets.